PARKER MATTHEWS CHATS “HIT AND RUN” & HIS FAVOURITE ARTISTS 79

As an advocate of suicide prevention and anti-bullying campaigns, Parker Matthews is an artist determined to spread positivity to the masses via his music. His latest track “Hit and Run”, with its sleek production, a chorus that is hard to get out of your head and an impressive, smooth vocal is just one example of how he’s going about this, and with plans already in the pipeline regarding his next few singles, Parker spoke to ThisIsTheLatest about being influenced by Christina Aguilera, his thoughts on social media and the one stage he’d most like to perform on.

TITL: Please introduce yourself if you would.

Parker Matthews: What’s up everyone? I’m Parker Matthews and thank you for the interview!

TITL: What would you say is your unique selling point as an artist?

PM: I would say the tone of voice is a unique selling point for any artist. Sounding different, and being different, are two things that really make you stand out.

TITL: Has music always been your career plan and path or were their other avenues you looked into?

PM: Music has always been my dream, but it wasn’t always my career plan. I followed my parents’ wishes and earned a degree in business after high school, and began working in the corporate world, but was absolutely miserable. I really felt like I wasn’t doing what I was put on this earth to do, and one day, I up and quit my job, and packed my bags for LA. Since that point, I’ve never looked back because the only direction to go in is forward.

TITL: Which band or artist might you say you sound most similar to? Which acts have influenced and inspired the music you make?

PM: There are so many artists that I’m influenced by, but overall, I grew up listening to mostly female artists.  Christina Aguilera, who is from the same neighborhood as I am, was always an artist and a person I gravitated towards. I connect so much with her music, and love hitting those high notes, just as much as she does.

TITL: Tell me about your new single “Hit And Run.” What’s the story behind it?

PM: “Hit and Run” is about not being the person who only has one night stands. I, as a person, like to make connections on a deeper level, and want more than a ‘one-time thing’. So many of us are hurt from past relationships, or times we wore our heart on our sleeves and someone crushed it, but just because that has happened in the past, doesn’t mean it will happen again in the future. Every situation is different, and that’s the beauty of it.

TITL: You’ve also just released the video for the track. How did you come up with the concept?

PM: When I wrote “Hit and Run”, I always imagined being at a house party and rocking it out. When my team and I found the space, which was located in DTLA, I immediately fell in love and knew we had to shoot the video there.

TITL: How did you meet with the team, including director Nicholas Wendle, who helped you make the video?

PM: I’ve met and hand selected the team I work with through colleagues in the industry, and by pure fate.  Funny enough, I met my writing partner and producer, Darren, through a Tinder date. At the time, Darren was living with his best friend -who I was on a date with – and we ended up meeting up with Darren later that night, and the rest is history.

TITL: Are there any fun stories or moments from the shoot you can share with us?

PM: Haha, yes! When we were filming the pool table shots, I wasn’t paying attention how close I was to the edge during a take, and rolled off the pool table and hit the floor. It hurt, but was so funny.

TITL: Do you think you might move into directing music videos at some point in your career?

PM: Being a director for music videos isn’t my calling, but I do like to come up with my own video concepts.

TITL: Would you agree that some music videos can, and do, have a more powerful impact than a song itself, because of the visuals they display and the messages they get across?

PM: Oh absolutely. A video really brings a song to life in so many ways; through color, fashion, choreography, etc. a song can really shine for a music video.

TITL: As a victim of bullying, you’re now a proud supporter of anti-bullying campaigns and organisations and an advocate for suicide prevention via The American Foundation for Suicide Prevention. How much of an impact are you finding putting your support behind such causes is having, and do you wish more individuals in the public eye would stand up and support great causes as you are doing?

PM: I find that if you can stand up and tell your story, it’s living proof that it does get better. My favorite memory of standing with these organizations was last year, when I was in Sydney for Mardi Gras. I met with a local non-profit the focused on LGBT youth and suicide prevention. I was able to talk to a group of kids, share some laughs, and hopefully brought some light into their lives. Giving back is so important. So many people in the entertainment industry have done a great job of making their voices heard, so I think people need to keep it up!

TITL: If you had to say one thing to those struggling with bullying and/or mental health issues, what would you say? 

PM: My favorite quote that is so important to remember is, ‘Why try to blend in, when you were born to stand out’. We are all unique people, with a different story to tell. In life, if you can always remember to dance like nobody’s watching, and have fun, then you can achieve it all. There will always be someone in the corner who might not like you, or better yet, put you down because they envy what you have, but you must remember to brush that negativity off and shine on.

TITL: Music wise, what’s next for you? Is there an EP or album in the works? Are there any performances in the pipeline?

PM: I have so much more material this year and I’ll be in the studio all summer. We have some great locations for some upcoming video shoots, and I am choosing to release the next several songs as singles. They are all so different from each other, and I truly want them to be stand-alone pieces of art.

TITL: If you could play one venue anywhere in the world with three other bands or artists who can be living or dead, who would they be and where would you perform?

PM: The Super Bowl, hands down. I’d gladly share that stage with Gaga, Christina, and Jessie J – all such amazing women with such talent.

TITL: How is and has social media impacting your career? Are you a frequent user of sites like Facebook and Twitter and do you think there are any downsides to the businesses’ apparent ‘reliance’ on it in terms of earning a band or artist more widespread attention?

PM: I am a frequent user of all mainstream social media. I think social media is great, because I’ve been able to connect with many fans around the world. Without social media, it would be a lot more difficult to do so and reach people around the globe.

TITL: Finally, then – music, unlike several other things and industries, has stood the test of time. Why do you think that is and personally, where do you see the industry going in future? What messages would you like to see the industry give out to the world, in terms of not just music, but more global inclusion and connectivity?

PM: Music, like all art, should be timeless. Sure, there are songs that follow trends, but then you have others that can truly stand the test of time. Music is all about emotion. We, as people, have different stories and pasts, but we all share the same feelings of emotion. That’s the beauty of music: reliability. Music can heal and inspire someone to change. It can and does instill confidence in a person, and bring out the passion they have stored within. I think in the future, music will continue to add sounds and ad libs that are borrowed from other cultures, and I think music will continue to be ‘real’ with the lyrics written and the delivery of the recordings. Thanks for the fun chat!

Check out the video for “Hit and Run” below and for more information on Parker Matthews, visit his website, give his page a like on Facebook or follow him on Twitter.

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REVIEW: EMILY FAYE – ‘HERE I AM’ EP 37

Championed by Rolling Stone last year and named one of their ‘Ten New Country Artists You Need To Know’, Emily Faye’s passion for music stretches far beyond the short time she’s been in the spotlight as a star in her own right. Having gone from writing songs in her bedroom and studying at the British and Irish Modern Music Institute, she’s now released her debut EP called Here I Am.

Opening with “Open Road”, the collection gets off to a great and upbeat start, thanks to Faye’s soft, almost innocent vocal perfectly being perfectly paired with a toe-tapping country rhythm. “Giving In” is much slower, but maintains the EP’s focus on Faye’s vocal talents as she delivers the tracks’ strong, emotive lyrics that hold a a hint of defiance and rebellion in them.

“Game Over” is the kind of track that deserves to be played when listeners are taking a summer’s day drive with their friends. There’s an unmistakable ‘freedom and exploration’ vibe to the song – a perfect accompaniment to the upcoming summer break – that is sure to have the piece put on repeat.

Written about being comfortable with someone; a boyfriend, girlfriend, partner, or friend, who loves you for you, no matter what, there’s a reflective, deeply emotive and connective feel to closing number “Me For Me”, and as someone who has always struggled with self-confidence, the song reminded me that I have people in my life who wouldn’t and don’t want me to change who or how I am.

The EP as a whole has a very almost old-school, traditional feel to it, making it stand out from the many other releases of recent weeks and months that have focused more on the modern music styles which dominate the charts and the industry in general. The collection is a fantastic introduction to one of the hottest names in country music right now and will certainly have fans eager to see where Emily Faye goes and what she creates with her talent next.

EXCLUSIVE: STERLING INFINITY PREMIERES HIS NEW TRACK “#HYPNOTIZED” 56

Having first discovered his passion for song-writing and performing in gospel music, Sterling Infinity’s voice soon earned him attention from anyone fortunate enough to witness him on a stage and he quickly moved from performing in churches to playing historic and iconic venues such as Madison Square Garden and Radio City Music Hall.

Now, here in 2018, Sterling has embraced his love of pop music and intertwined it with flashes of R&B and house styles, to create the persona and the sound that so many have come to know and love. With an empowering, captivating vocal prowess – a seemingly effortless range and a stunning rich vibrato – Sterling’s career continues to go from strength to strength as more and more music fans on both sides of the Atlantic discover his gift for themselves.

With comparisons to the likes of much loved and much missed icons including David Bowie, Freddie Mercury and Prince, Sterling Infinity is now set to launch himself further onto the global stage with the release of his self-titled deluxe edition album on July 20th. In the meantime, ThisIsTheLatest are delighted to premiere his new and deeply hypnotic single “#Hypnotized (Pyramid Black Remix)”, about which Sterling says:

“When I wrote and arranged the track, I wanted to write something that was timeless and would never be dated – that people of the future would still love the beat and rhythm. For me, house music is timeless. This is synth-rock meets house.”

Give “#Hypnotized” a listen below and for more information on Sterling Infinity, visit his website, give his page a like on Facebook or follow him on Twitter.