A short four weeks ago James Charles launched a search on his YouTube originals reality make-up artistry competition Instant Influencer and tonight he has crowned a winner of season one.
The season started with 6 fiercely fantastic artists with their own approach to make up and originality. The competition has seen some amazing Guest Judges such as Paris Hilton, Trixie Matell, Makeup Nic and James’ Youtuber friends. Plus permanent Judge Norvina whom is the owner of the make-up brand Anastasia Beverley Hills
The finale came down to three, Benny Cerra, Kailin Chase and the winner Ashley. The season has been a competition show reality hybrid with the contestants taking on ‘compact challenges’ and ‘elimination challenges’ throughout the four weeks.
It has been lovely to see James in the light of a competition reality show host and he has proved a natural in the role. We hope that he and the team get a season two.
Congratulations to Ashley on winning the competition.